My name is Isaac Kerr, and I am from Toronto. My love for expressing my creativity and pursuing design started at a young age, and my journey with pursuing design started when I took Design Foundations, which led to me getting into a Bachelor’s Degree program in Industrial Design. The Industrial Design program played a role in opening my eyes to the various opportunities in the world of design, and I am passionate about creating innovative and user-centric designs. Beyond the classroom, I thrive on exploring new cultures through travel, staying active with sports or running, and pursuing my passion for automotive photography through my freelance business. With a keen eye for detail and a drive for creativity, I am excited and look forward to continuing to shape the world through design.
The four essential pillars encompass human-centric design approach and the understanding of full-bodied, three dimensional physical interaction of user, product and environment. The projects generate innovative solutions using research-driven, evidence-based designs which focus on the user experience.
ROAM redefines exploration, offering the ability for users to go on off-road expeditions, navigate challenging terrain, and experience nature from a unique perspective.
Whether camping in the remote wilderness or traversing rugged landscapes, it provides the ultimate platform for outdoor adventure and exploration. ROAM can seamlessly transition from land to water with the use of its amphibious capabilities, which offer enhanced exploration opportunities for a unique lifestyle.
ROAM prioritizes user-centric design, ensuring that every interaction with the vehicle is intuitive and effortless.
The dashboard exemplifies this approach, featuring a minimalistic and modern design paired with a display integrated on the steering wheel that seamlessly combines digital interfaces. With intuitive controls and displays, the dashboard keeps users in control throughout their journey, enhancing the overall driving experience.
The ergonomic layout of ROAM is tailored for comfort and convenience. A fold-out bed and a kitchen unit, along with a well-designed storage layout, ensure seamless usability.
The inclusion of a roof tent offers added flexibility and comfort for users during their outdoor adventures. Human measurements were studied and taken into account to guarantee that common touchpoints are easily accessible and comfortable for users of all sizes, enhancing overall usability and comfort within the vehicle.
From unique and innovative material choices such as Piñatex to recycled plastics, this vehicle features sustainable materials that not only reduce environmental impact without compromising performance or style but also promote eco-conscious design possibilities.
Solar panels are used on the roof to power some amenities, and airless tires reduce rolling resistance to reduce emissions and improve the vehicle's carbon footprint.
ROAM (Remote Off-Road Amphibious Mobility) tackles the ecological degradation resulting from off-road ecotourism in Canada, focusing on Nova Scotia. It merges vehicle design and tourism management to create an eco-friendly off-road vehicle aligned with responsible tourism and environmental preservation. Through surveys, field observations, and expert interviews, the project assesses the environmental impact, user experiences, and financial feasibility. The findings aim to provide insights into sustainable off-road ecotourism practices, guiding Nova Scotia towards a more environmentally conscious and economically viable tourism industry. This comprehensive approach addresses the complex interplay between environmental preservation, economic stability, and the conservation of Nova Scotia's unique natural heritage, fostering awareness and action for a more sustainable future.