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Grad Profiles

Anya Lomako, Humber Bachelor of Creative Advertising graduate

Anya Lomako (2018)

Integrated Strategist, No Fixed Address Inc

Anya launched her career at Cossette as a strategy analyst working under BoCA grad Lisa Hart, on brands like Pizza Pops, TD Canada Trust, and Telus Mobile. While still an intern there, she developed a key strategic insight that helped Cossette win a significant chunk of Google’s North American business. She was soon hired as a junior strategist at No Fixed Address and quickly rose to integrated strategist before moving to Mosaic (still in the role of Integrated Strategist), where she worked on brands including Labatt, Hershey’s, and Samsung. She has since returned to NFA.

Nicole Bakker, Humber Bachelor of Creative Advertising graduate

Nicole Bakker (2014)

Senior Marketing Communications Manager, TELUS

Nicole is currently Senior Marketing Communications Manager at TELUS; previously she was Account Director at Mosaic, where she worked on a variety of clients including Coca Cola and Andrew Peller Ltd. Prior to that she interned and then was hired at Cossette, where she rose to Account Director and worked on the McDonald’s account. Nicole has been involved in a variety of award-winning campaigns including “Follow the Arches” which was honoured with a Cannes Grand Prix in 2018.

Athina Afton Laljee, Humber Bachelor of Creative Advertising graduate

Athina Afton Laljee (2012)

Associate Creative Director, McCann Canada

Athina is BoCA’s only graduate from the United Arab Emirates, where she has worked as an award-winning copywriter (Cannes Lions Silver, Bronze & Shortlist, various Dubai Lynxes) for Young & Rubicam, J. Walter Thompson, Grey, and Ogilvy, for clients like Lego, BMW, and Land Rover. She was also Head of Creative Content – Social Hub, for Memac Ogilvy in the UAE before returning to Canada to take the job of Associate Creative Director of McCann Canada in Toronto.

Lisa Hart, Humber Bachelor of Creative Advertising graduate

Lisa Hart (2011)

Senior Product Marketing Lead, Shopify

Lisa brought an aptitude for business to BoCA, combined it with creative flair and a sharp analytical mind and found her métier in advertising strategy. She took a traditional route through accounts management to strategy positions at Leo Burnett and Cossette, where she was named one of Strategy Magazine’s Top 30 Under 30. Lisa subsequently joined Shopify as Creative Lead, and is now its Senior Product Marketing Lead.

Julia Morra, Humber Bachelor of Creative Advertising graduate

Julia Morra (2011)

Executive Creative Director, Gene

Julia is currently Executive Creative Director at Gene. Previously she was Creative Director at Cossette, where she worked on the Walmart business. Prior to that, she was Associate Creative Director at Grip Limited, where she began her career after graduating from BoCA (technically, she was hired full-time before graduating). Julia has worked on national accounts for Labatt, Expedia, Royal Bank of Canada, Yum! Brands, and Priceline. She specializes in work that gets astonishing earned media, such as the infamous “Pizza Hut Perfume” promo – which got worldwide attention, from Jimmy Kimmel on “The Tonight Show” to “Good Morning America” and beyond.

Jordan Cohen, Humber Bachelor of Creative Advertising graduate

Jordan Cohen (2010)

Creative Director, Diamond Marketing Group

Legend has it, Jordan was granted a spot in the program in the dying days of August, based solely on the strength of a series of funny sketch and interview videos he created. He quickly emerged as a terrific writer, winning multiple student awards while at Humber, before quickly landing at Rethink in Vancouver after graduating. He previously supplemented his awarding-winning ad work for clients like WestJet, McDonald’s and Molson with a side hustle in stand-up comedy, before becoming Creative Director at Cossette, john st and now Diamond in Toronto. Jordan also holds the distinction of being the only BoCA graduate to hold two Guinness World Records.

Andrew Livingston, Humber Bachelor of Creative Advertising graduate

Andrew Livingston (2009)

Creative Director, Mother Los Angeles

Andrew came roaring out of the first graduating cohort of the program, landing an internship and then a full-time job with Toronto hot shop john st. He made an immediate impact, winning a Young Lions Canada spot at Cannes, and creating the john st “Pink Ponies” Agency of the Year promo – which also won a Cannes Lion. Lured to San Francisco’s AKQA in 2011, he has since worked as an ACD at Goodby Silverstein and TBWA\Chiat\Day, working on clients like Xbox, Redbull, Adobe, and the NBA, and winning major industry awards including One Show Gold, Silver, and Bronze Pencils. He is currently Creative Director at Mother LA.

Creative Teams

Daniela Angelucci, Bachelor of Creative Advertising graduate Andrew Rizzi, Bachelor of Creative Advertising graduate

Daniela Angelucci & Andrew Rizzi (2017)

Associate Creative Directors, No Fixed Address

Daniela (art direction) and Andrew (copy) launched their careers at the fast-moving start-up agency No Fixed Address, where they were thrown into the fray and quickly established themselves. Their breakthough campaign at NFA, “Send A Naked Mole Rat”, for The Canadian Centre for Child Protection, was designed to help teenaged boys avoid getting “sextorted”. It blew up online world-wide, and won Marketing Awards, CMA Gold, Ad Age Campaign of the Year Pro Bono Gold, and made three Cannes Lions shortlists. They then moved to john st, where they are did stellar work on the Winners account – a client they actually first encountered through a Humber Building F project. They have since returned to No Fixed Address, both in the role of Associate Creative Director.

Gerardo Agbuya, Humber Bachelor of Creative Advertising graduate Jesse Wilks, Humber Bachelor of Creative Advertising graduate

Gerardo Agbuya & Jesse Wilks (2014)

Associate Creative Directors, 123West

After they graduated, Gerardo (art direction) and Jesse (copy) were hired by Juniper Park, where they quickly established themselves as a killer creative team, working on award-wining campaigns for Miller Lite USA and GoDaddy (“Itty Bitty Ballers”) and then john st working on Tangerine Bank and Loblaws/President’s Choice (“Eat Together”, which was viewed over 60 million times on YouTube). They then moved on to M/H VCCP in San Francisco as Senior Art Director and Senior Copywriter, and now back in Toronto as Associate Creative Directors at the creative hot shop 123West, Canada's small agency of the year the last two years running. Jesse describes their experience like this:

“We met in the Humber BoCA program, and got hired at our first agency job together. That was ten years ago. Since then we’ve worked together at some of Canada’s best agencies, had the pleasure of shooting spots all over the world, winning international awards, and been recruited to work on Audi in San Francisco. It’s been a wild ride, and it started at BoCA.”

Jordan Gladman Mike Johnson

Jordan Gladman & Mike Johnson (2014)

Creative Director, Juliet; Associate Creative Director, Anomaly

Jordan (art direction) and Mike (copy) first teamed up in BoCA and were quickly hired at Lowe Roche, and then Leo Burnett. The spot they created at Leo for TD Bank, “The Automated Thanking Machine”, won multiple awards and has been viewed on YouTube over 24 million times. While at Leo they also created the 2015 Super Bowl spots for Amazon Echo with Alec Baldwin, Dan Marino & Missy Elliot, and at Sid Lee they did the provocative work for 2018 Canadian Winter Olympic team (“Be Olympic”). Among their many awards, Mike and Jordan have won NAC Gold and represented Canada at Cannes three times. Jordan is now Creative Director at Juliet; Mike is now Associate Creative Director at Anomaly and also co-founder of Crawler Beverage Company.

Shauna Roe and Rachel Kennedy, Bachelor of Creative Advertising graduates, on Applied Arts cover  

Shauna Roe & Rachel Kennedy (2013)

Associate Creative Director, Edelman Toronto; Creative, Forsman & Bodenfors Singapore

Shauna (copy) and Rachel (art direction) began working as a creative team while in the BoCA program where they gained notoriety as “The Ballsy Interns”, with stunts like setting up and tearing down a Coleman tent in the scramble crossing at Bay and Bloor to prove a point about its convenience. Hired by Saatchi & Saatchi Toronto, they worked on Toyota, and practically broke the internet with their wildly innovative Twitter work for Tourette’s Syndrome, “Surrender Your Say” – which was the most awarded campaign in Canada in 2013 (that would be the year they graduated), and landed them on the cover of Applied Arts Magazine as winners of the ACCE Young Bloods Award. (And yes, the “Carrie”-inspired photo was their idea.) Shauna went on to become Senior Copywriter at Leo Burnett Toronto and now Associate Creative Director at Edelman Canada. Rachel worked in Europe for the agency 180 Amsterdam, and was one of fifteen women globally recognized by Cannes Lions “See It Be It 2019” as a prominent female leader in the industry. Rachel currently works at Forsman & Bodenfors, Singapore.