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Music Business

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Program Code: MB511 Credential: Ontario Graduate Certificate Program Length: 3 semesters
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Program Overview

Humber’s Music Business graduate certificate program is offered twice per year, allowing you, the student,  to select the delivery that best suits your schedule. 

The summer accelerated program begins in early May with in-class sessions ending in late August. From late August to late December, you will work alongside at your intern placement, completing 300 hours with your employer.

Or you may opt for the traditional September through May delivery, with your work placement being performed from May to August. However you decide to learn, the material in both intakes is identical - the major difference being the rate at which the material is delivered to you.

No matter the method of delivery, the Music Business program prepares you for employment in numerous areas of the music industry, offering a unique combination of theoretical and practical knowledge, as well as entrepreneurial, business and project management skills. You will study the structure of the Canadian music industry, artist and venue management, contracts, licensing and copyright, national and international distribution, marketing, promotion, and sales. You will develop foundational music business expertise, including communication and interpersonal skills, to prepare you for the demands the industry makes. These skills are taught by Humber's experienced faculty - all current or past music business professionals - as well as a slate of experts who will instruct you on how to interact with diverse teams, audiences, and colleagues. Opportunities for applied work and industry connections are important components of the program.

International Students: please email lola.nelson@humber.ca to find out if this program is right for you.

Courses Learning Outcomes

Upon successful completion of the program, a graduate will:

  1. Situate music business decisions within key historical and current contexts of the music industry.

  2. Articulate the unique responsibilities of key personnel in the music industry.

  3. Analyze the marketplace and trends in the music industry and use the analysis for decision making in the music business environment.

  4. Develop and implement a viable and realistic business plan for a professional musician or musical company.

  5. Develop and implement a music marketing plan that includes sonic branding.

  6. Collaborate with a team to market an artist or new music.

  7. Adhere to legal principles, government legislation and regulations, copyright and contract requirements, and professional and industry codes of conduct.

  8. Assess existing and emerging market entry options for music products or services and implement the optimal market entry strategy.

  9. Apply negotiation, effective interpersonal communication, and human resource management skills to establish and maintain effective working relations.

  10. Prepare and interpret financial statements to inform music business decisions and/or practices.

  11. Identify and access public and private sources of capital to support music business plans.


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Work Placement

Students will gain practical, hands-on experience in the industry by completing a mandatory work placement in their final semester of study. Students are supported in finding their work placement but will ultimately be responsible for selecting and securing an appropriate opportunity that aligns with their personal career goals.

The Humber Advantage

Our Music Business program delivers full-year education over one summer semester plus a work placement. In no time you will have launched your career in the music industry!

students in class

Our curriculum covers a broad range of professional roles, issues and skills to give you a complete overview of the music industry today. You’ll learn the responsibilities of the various disciplines, firms and organizations that comprise the music business and how to navigate the relationships between them. You’ll explore traditional and new business models, including streaming services, and how to determine which options are best. Most of all, you’ll finish the program with the knowledge and skills needed to find the music industry career that’s right for you.

students in class

Companies who have recently offered work placements to Humber Music Business students include:

Warner Music Canada logo

universal music canada logo

Sarah Kim Turnbull Presents logo

rooftop agency logo

factor logo

alma records logo

Expert Faculty

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faculty image
Thom McKercher

A 31-year veteran of the music business, Thom has taught music, managed mega-retail stores, worked for Universal in sales, promotional and marketing capacities, led fundraising campaigns for his favourite arts organizations, and ran his own consulting business specializing in the promotion and marketing of classical and jazz music. He is thrilled to be part of the Humber team working with the next generation of music business leaders.

Your Career

Ontario is home to Canada’s largest and one of the world’s most diversified music sectors. As a graduate of our program, you'll be prepared to enter the industry and may find employment with radio stations, recording studios, post-production facilities, film houses, theatres, performance groups, distribution companies, sync agencies, media manufacturers and record labels. Opportunities are also available with various agencies for artist representation, promotion, copyright and legal, royalty collection, presenters, festivals and industry organizations.

Program Availability

Start dates between Sept 2022 - Aug 2023
START DATE LOCATION STATUS
May 2023 Lakeshore Open
Start dates between Sept 2023 - Aug 2024
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September 2023 Online Open
May 2024 Online Open
Start dates between Sept 2022 - Aug 2023
START DATE LOCATION STATUS
May 2023 Lakeshore Waitlisted
Start dates between Sept 2023 - Aug 2024
START DATE LOCATION STATUS
September 2023 Online Open
May 2024 Online Opening Soon

Music Business at Humber

tom teaching

Watch the video to learn more about Humber's Music Business program.


Every attempt is made to ensure that information contained on this website is current and accurate. Humber reserves the right to correct any error or omission, modify or cancel any course, program, fee, timetable or campus location at any time without prior notice or liability to users or any other Person.

On October 21, 2019, the Provincial Government of Ontario announced the renaming of the Ministry of Training, Colleges and Universities (MTCU) to the Ministry of Colleges and Universities (MCU). Both names may appear on this website.

Admission Requirements

Applicants must meet all the requirements below in order to meet minimum program eligibility. Meeting minimum eligibility requirements does not guarantee an offer of admission. Admission decisions will be available via MyHumber, or by email and mail. Admission decisions will not be released by phone.

Admission selection is based on the following 3 requirements:

  • Academic

    To be eligible for admission, you must possess the following:

    • A bachelor’s degree, advanced diploma or diploma

    Mature Applicants

    Diplomas and Certificates

    An applicant is considered a mature applicant if they have not completed secondary school or other postsecondary school, and will be 19 or older as of the first day of classes. Humber will invite you for testing to demonstrate that you meet all listed course requirements.

    Degrees

    An applicant is considered a mature applicant if they have not completed secondary school or attended postsecondary studies, and will be 21 or older as of the first day of classes. Mature applicants for degree programs will be required to meet course requirements at the U/M level or equivalent.

    College Transfer Applicants

    Diplomas and Certificates

    An applicant is considered a college transfer applicant if they have completed some or all of a college-level credential. Humber may use a combination of secondary school and/or college courses and grades to determine program eligibility.

    Degrees

    An applicant is considered a college transfer applicant if they have completed some or all of a college-level credential. Humber may use a combination of secondary school and/or college courses and grades to determine program eligibility. Applicants must have an overall minimum grade point average (GPA) of 65 per cent in the program. Applicants are required to disclose and provide academic transcripts for all course work completed at the postsecondary level.

    University Transfer Applicants

    Diplomas and Certificates

    An applicant is considered a university transfer applicant if they have completed some or all of a university-level credential. Humber may use a combination of secondary school and/or university courses and grades to determine program eligibility.

    Degrees

    An applicant is considered a university transfer applicant if they have completed some or all of a university-level credential. Humber may use a combination of secondary school and/or university courses and grades to determine program eligibility. Applicants are required to disclose and provide academic transcripts for all course work completed at the postsecondary level.

  • English Language Proficiency

    All applicants whose first language is not English must meet Humber’s English Language Proficiency Policy.

  • International Credit Evaluation

    Canadian citizens or permanent residents with international education are required to provide a WES or ICAS evaluation.

INTERNATIONAL ACADEMIC EQUIVALENCY

Admission equivalencies for Humber depend on your country of study. Please enter your location or choose detect my location to see the requirements for your country below.

Post-Admission Requirements

Once you have been accepted, and have confirmed your offer, you may need to complete a further set of requirements related to your program (Post-Admission Requirements).

Not available

Fees

The 2022-2023 fee for two semesters was:

  • domestic: $5,881.30
  • international: $17,618.00

Fees are subject to change.

Fees by Semester

Domestic Fees International Fees

Additional Costs

Approximately $400 - materials and equipment.

Scholarships

Humber Scholarships

Find out more about scholarships and bursaries that you may be eligible for, visit Student Scholarships. International students can visit International Student Scholarships.

Humber Bursaries

Bursaries are available for Certificate, Diploma and Degree programs primarily based on financial need, visit Humber Bursaries.

External Awards, Bursaries & Scholarships

Find out more information about external scholarships and bursaries, visit External Awards.

Indigenous Student Awards, Bursaries & Scholarships

Humber offers a variety of bursaries and scholarships for Indigenous students, visit Indigenous Student Awards.

Explore Opportunities through Humber Pathways

Humber Pathways include:

  • Opportunities to build on your college education and complete your diploma or degree at Humber.

View Pathways into this program  

  • Degree and graduate study opportunities at other institutions in Ontario, Canada and abroad.

View Transfer Out Opportunities from this program  

Contact Us

Admissions Questions

Domestic Students  

Phone: 416-675-5000
Email: enquiry@humber.ca

International Students  

Contact the International Centre

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Contact Information

Thom McKercher, program co-ordinator
416.949.3710
thomas.mckercher@humber.ca

How to Apply

Applications to Humber are made through ontariocolleges.ca. Be sure to submit your application by the equal consideration deadline of February 1. You may apply after February 1, however, post-February 1 applications will be considered on a first-come, first-served basis depending on the availability of the space in the program. To check program availability refer to the Campus/Availability listing on Humber's program pages or ontariocolleges.ca.

Admissions Road Map

Apply through Ontario Colleges

INTERNATIONAL STUDENTS

If you’re an international student, you can apply directly to Humber via our International Centre.

Apply through the International Centre

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