Abstract: The goal of this project was to develop a video game that would encourage students to persevere with challenging course material, keep on track with their courses, and engage with the resources available to them. This project also represented one of Humber College’s first forays into the world of “gamification”, where features typically seen in video games are used in non-game contexts. The final product is called “Game Studio Unleashed: Survival of the Fittest” and is embedded into a Blackboard website to fit seamlessly with the day-to-day activities of students and faculty.