Post-Admission Requirements
Once you have been accepted, and have confirmed your offer, you may need to complete a further set of requirements related to your program (Post-Admission Requirements).
Fees
The 2020-2021 fee for two semesters is:
- domestic: $5,845.98
- international: $17,027.00
Fees are subject to change.
Fees by Semester
| Semester 1 | Domestic Fee | International Fee* |
| Total | $2,922.99 | $8,303.50 |
| Tuition | $2,397.15 | $7,777.66 |
| Compulsory Ancillary Fee | $469.89 | $469.89 |
| Enhanced Student Experience Fee (Optional) | $55.95 | $55.95 |
| Program Ancillary Fee | $0.00 | $0.00 |
| Co-op/Placement | $0.00 | $0.00 |
| Semester 2 | Domestic Fee | International Fee* |
| Total | $2,922.99 | $8,303.50 |
| Tuition | $2,397.15 | $7,777.66 |
| Compulsory Ancillary Fee | $469.89 | $469.89 |
| Enhanced Student Experience Fee (Optional) | $55.95 | $55.95 |
| Program Ancillary Fee | $0.00 | $0.00 |
| Co-op/Placement | $0.00 | $0.00 |
*Plus Mandatory Health Insurance fee once per academic year: Fall start - $420 Winter start - $280 Summer start - $140
Pathways
Pathways are academic routes that students can take to move from one credential to another.
How to Apply
Applications to Humber are made through ontariocolleges.ca. Be sure to submit your application by the equal consideration deadline of February 1. You may apply after February 1, however, post-February 1 applications will be considered on a first-come, first-served basis depending on the availability of the space in the program. To check program availability refer to the Campus/Availability listing on Humber's program pages or ontariocolleges.ca.
INTERNATIONAL STUDENTS
If you’re an international student, you can apply directly to Humber via our International Centre.
The Content Strategy graduate certificate program, the first of its kind in Ontario, is designed to prepare students for the emerging and exciting field of content strategy. Content strategists help organizations and agencies establish and maintain a credible, viable and trustworthy online presence.
Content strategists oversee the publishing of public information, providing advice and direction to improve internal communications, public relations and user experience. Students engage with all aspects of the content lifecycle, from creating and curating content to conducting content audits, to making holistic, strategic recommendations for content based on thorough content analysis.
Some courses will combine online and in-class instruction.
Courses Learning OutcomesSemester 1
Upon successful completion of the program, a graduate will:
Develop carefully considered, holistic strategies and tactics for the establishment of a credible, viable and trustworthy online presence for an organization or agency in order to optimize web-based business assets.
Conduct a qualitative and quantitative audit of existing content inventory in order to assess it for accuracy, currency, usefulness, usability and findability.
Analyze internal and external factors and trends that impact the creation, delivery and governance of an organizations’ content in order to maintain relevancy, currency and alignment with business goals.
Present clear recommendations for content creation, delivery and governance that meet business goals and user needs for current and relevant information, advice and direction, procedures to follow, and relationship building.
Design and manage a workflow that defines the people, processes and timelines required for effective content creation, delivery and governance.
Help online readers to find information, solve problems and complete tasks by publishing effectively written original content and sourcing relevant curated material.
Deliver quality accessible, branded content consistently across selected digital channels that is appropriate for the target audience.
Develop policies, standards and guidelines for the maintenance of content accuracy, consistent brand messaging and user engagement that complies with relevant law, industry standards and business best practices.
Conduct a retrospective review using qualitative data and evidence from web analytics to measure the impact of a content strategy on business outcomes.
Identify and address the implicit and explicit biases of self, team members and audience in order to curate socially, culturally and environmentally sensitive content that strengthens brand equity.
Work Placement
Students will participate in a mandatory work placement which follows the last semester of study.
The Humber Advantage
Expert Faculty
Program co-ordinator Cynthia Young has over 20 years’ experience in design, marketing, advertising, and brand communications. She is a full-time professor working alongside the UX-, design- and product-makers to integrate course content and classroom knowledge sharing. She was formerly head of audience at The Globe and Mail where she lead content strategy, analytics and user experience.
Your Career
There is a growing demand for media and digital communication specialists. Graduates from this program may find employment in the media and digital communications fields with positions such as junior digital strategist, junior content strategist, digital marketing strategist, content analyst, digital content co-ordinator and content specialist.
Program Availability
Humber
Ashley Shields-Muir
Fri, January 24, 2020
Ashley Shields-Muir graduated from Humber’s Television Writing and Producing program in 2008.
No news at this time.
Every attempt is made to ensure that information contained on this website is current and accurate. Humber reserves the right to correct any error or omission, modify or cancel any course, program, fee, timetable or campus location at any time without prior notice or liability to users or any other Person.
On June 29, 2018, the Provincial Government of Ontario announced the renaming of the Ministry of Advanced Education and Skills Development (MAESD) to the Ministry of Training, Colleges and Universities (MTCU). Both names may appear on this website.