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Advertising & Graphic Design

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Program Code: 04701 Credential: Diploma Program Length: 4 semesters Current Students can view program and course details at Current Student Resources  
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Program Details

Humber’s Advertising and Graphic Design diploma program is designed to meet industry demand for advertising art directors and graphic designers with solid strategic, visual, conceptual, typographical and technical skills. Classes focus on the study of advertising while emphasizing the development of important skills like creative thinking, problem solving, teamwork and presentation skills.

This program will guide you through the many facets of visual communication including colour theory, conceptual process, typography, design, marketing strategies, interactive media, and digital technology through the use of industry standard tools. You will also have the unique opportunity to apply these skills on briefs for real clients through BuildingF, our in-house creative agency. As you learn fundamental advertising and marketing concepts, linkage projects will connect you with students in the Advertising Copywriting and Advertising - Account Management programs. These projects will help you hone collaborative and teamwork skills, preparing you for the workplace. Your first semester is shared with the Public Relations advanced diploma, Journalism advanced diploma, Advertising and Marketing Communications diploma, and Media Communications diploma programs, giving you the freedom to change your area of study in the second semester. Students enrolling in the program in January share their common first semester with the Media Communications diploma program and may transfer between these two programs for second semester. 

Our advisory committee is made up of experienced art directors and designers who regularly review and provide input into our curriculum, ensuring it is always on the leading edge of industry developments. Many of our faculty are part-time instructors and creative advertising masters highly active in the industry, giving you the opportunity to benefit from their experiences, connections and insights.

Courses Learning Outcomes

Upon successful completion of the program, a graduate will:

  • Develop and implement solutions to problems encountered in the production phase of the graphic design process.
  • Produce effective visual communications through the application of design theories and principles according to specifications.
  • Use a variety of technologies to capture and manipulate design elements in producing a final product.
  • Apply typographic skills and knowledge to produce effective visual communications.
  • Communicate effectively with coworkers, supervisors, clients, and others; work in a professional manner; and maintain professional relationships.


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Work Placement

Students will gain practical, hands-on experience in the industry by completing a mandatory work placement following their final semester of study.

 

The Humber Advantage

BuildingF (formerly the AdCentre) brings marketers and agencies together with advanced students from virtually any Humber program to produce strategic creative content and technology solutions.

Instead of just being given a grade for assignments, students are provided with a chance to work with real clients, on actual accounts, receiving first-hand experience in the field.

The disciplines that can be accessed through BuildingF include anything found in a modern advertising, design or PR agency, including brand experience design, communications marketing, advertising design, writing, production, and much more.

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This program has a common platform with 1 common semester, giving you 5 choices.

There is little in our world that is not branded, designed, displayed on a screen, printed on paper, or broadcast across the airwaves. Just look around, it is evident that our world is fuelled by media. Corporate identities thrive on marketing their brand, image, and message through every available medium. Whether it is advertising through social media, books, magazines, posters, billboards, etc., most use creative advertising and graphic design to promote awareness and interest in their company and products.

Our graduates have the knowledge to create and successfully implement professional design and advertising campaigns for advertising agencies, design studios, in-house design and marketing departments, interactive studios, sales promotion companies, or magazine editorial designers. Freelance opportunities in art direction and design are expanding and can be very lucrative.

Expert Faculty

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Program co-ordinator Laurie LaBelle has 20-plus years’ experience in both agency and studio environments developing leading-edge creative solutions for private and public sector clients. Our program has created a great balance between part-time and full-time professors, and each brings a unique skillset and perspective from their fields. We also gather inter-program professors who bring with them diverse teaching styles that greatly enrich our offering. Some of our other faculty members include Sylvie Pusztaszeri, Catherine Pike, Eric Forest, Blaine Kennedy, Jennifer Mercer, Sarah Nasby, and Janice Fung.

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Lea Conte
Lea has a multidisciplinary background, which includes Cultural Anthropology, Marketing, Advertising and Graphic Design. She began her career in Advertising and Graphic Design as an intern for multiple agencies and publishing houses in Toronto before she was given a full time position at Impact North. Starting off as an intern, Lea excelled her way up to an Art Director overseeing client branding projects and campaigns. Within that time, Lea began her career at Humber and her passions for teaching design began to grow. She feels strongly about helping and guiding her students to become design thinkers and to look at design as a method of problem solving. Currently, Lea is focusing on teaching at the post-secondary level and freelancing for a variety of Toronto based clients.
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Eric Forest
Eric is a digital age creator who still has little dirt and ink under his fingernails. He contracts design assignments with print, photography, web, and fabrication requirements. As an academic Eric has explored accessible forms of design education through concrete media like woodworking. He plays an active role in the design community through the RGD, supporting the certification committee and co-authoring educational materials.
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Laurie LaBelle
Laurie is the Program Coordinator for the Advertising and Graphic Design Program, Faculty of Media and Creative Arts, Humber. Beyond teaching advertising, design and digital media, her focus is on change strategies within education and how best to evolve our current model as educators. Laurie has been developing leading-edge creative solutions for private and public sector clients for over 25 years —clients include ExxonMobil, Bayer, Inmet Mining, the Government of Ontario, University of Toronto, Stanford University, UBC. Laurie is a University of Toronto Alumni, Art and Art History, and a graduate of Sheridan Institute of Technology and Advanced Learning. In 2012 Laurie graduated from the University of Toronto with a masters in contemporary art history and visual culture.
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Boyd Neil
Boyd Neil spent nearly 20 years in senior roles with Canada’s leading public relations and public affairs firm (H+K Strategies), and a total of 40 years as a public relations executive, arts journalist and speechwriter. He began his career writing criticism and features on the arts for major publications in Canada and the U.K. He went on to build a successful career as a corporate and crisis communications consultant, eventually running the national corporate communications practice at H+K Strategies, including its CSR practice, as a senior vice president. He then took on the role of building H+K’s national social media and digital practice where he created and implemented social media and digital strategies for organizations in the health, oil and gas, financial, insurance, nuclear, and non-profit sectors, and counseled clients on managing social media crises and digitally driven reputation assaults. Boyd holds B.A., M.A. and M.B.A degrees from the University of Toronto, currently teaches social media, CSR and business consulting in Humber College’s Faculty of Media & Creative Arts, and previously taught at Ryerson University and Seneca College. He has been a director on the Board of Bridgepoint Health Foundation and chaired the joint foundation/hospital communications committee. He is currently also on the board of the Toronto Fringe Festival and Necessary Angel Theatre Company.
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Catherine Pike
I completed a 4-year Honours BA from York University in Toronto and a 1-year Masters in Communication Design from the University of the West of England in Bristol. My career in the design field started as an apprentice to Canadian typographer Carl Brett. I then started my own freelance business that lead me to magazine design at Maclean Hunter, now Rogers, in the Special Interest Division (Ski Canada, Canadian Yachting and Audio/Video Magazine) where I was an Assistant Art Director. I then answered a classified ad in the Toronto Star and was hired as a Junior Designer, which over the next 28 years became Senior Designer, Assistant, Deputy, and then Art Director at Canada’s largest newspaper. During my time as Art Director the Toronto Star was named one of the 10 Best-Designed newspapers in the world by the Society for News Design. I have won a National Newspaper Award and Gold Award from the Advertising & Design Club of Canada as well as over 65 other design awards. I have been teaching at Humber part-time since 2008, and have also been a guest speaker in Editorial Design for the past 25 years. I loved my job, had fun, and hope to pass on some ‘tricks of the trade’ to you. :)
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Sylvie Pusztaszeri
For the past 22 years, Sylvie is been involved in various projects in graphic design, advertising, and teaching. She has worked with international clients like UNICEF, the World Economic Forum, UBS and Loblaws. Also, she created CIAN Agency, a sustainable photography company, where she won an award for best woman entrepreneur in French Switzerland. She has a Masters in Media from the University of Cumbria in the UK, and a BFA from Parsons School of Design in New York. She has been teaching at Conestoga College and Toronto Film School before joining Humber College. She has developed and delivered course curriculum based on creative processes, trends, strategies and innovative instructional techniques. She constantly assess student progress and give them the opportunity to learn while they create diverse projects; from traditional graphic design to cutting-edge media and advertising productions.
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Spencer Wynn
A recognized documentarian and visual journalist, photographer, Spencer Wynn is known for his sensitive eye for human interest stories. Wynn is also an educator at Humber College where he has enjoyed three years of working with students to develop their passion for connecting with others through compelling visual narratives. Wynn is a restless observer of the world, seeing stories everywhere. Each week, Wynn encourages his students to see again, the world around them while creating visual documentaries with sensitivity and passion. From the High Arctic, to Tibet, China, Greenland, India, Turkey, Europe and numerous road trips around North America. Wynn has lived in caves, slums, on ice flows and in First Nations communities photographing the stories of diverse cultures, tragedy, triumph and love. Wynn shares his knowledge and skills as a photographer and observer with those attending his classes, workshops, speaking engagements and photo trips. Patient and understanding, he encourages those with whom he meets to strive for originality and brilliance – all the while having fun and enjoying the process.

Your Career

Look around you – there is little in our world that is not branded, designed on a screen, or printed on paper. The field of advertising and graphic design offers you the opportunity to turn artistic flair and creative thinking into a rewarding career. Our world runs on media – corporate identities and brands, books, social media campaigns, magazines, logos, posters, and other graphic communications for both print and screen. Our graduates create and execute professional design and advertising work for advertising agencies, design studios, in-house design departments, marketing departments, digital studios and sales promotion companies. Freelance opportunities in art direction and design are also growing and can be very lucrative.

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Social & Media Communications Programs

Program Availability

START DATE LOCATION STATUS
September 2021 Lakeshore Open
January 2022 Lakeshore Open
START DATE LOCATION STATUS
September 2021 Lakeshore Waitlisted
January 2022 Lakeshore Opening Soon

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Creative Arts & Design Success Stories

Meet Humber Advertising & Graphic Design Graduate, Meghan Vanderstoep

Meet Humber Advertising & Graphic Design Graduate, Meghan Vanderstoep

Wed, January 27, 2021

Meghan Vanderstoep graduated from the Advertising & Graphic Design program in 2019.

Read More
A Q&A with Kait Rak

A Q&A with Kait Rak

Wed, January 27, 2021

Kait Rak graduated from Humber’s Photography program in 2013.

Read More

No news at this time.

Faculty of Media & Creative Arts News

Maria Saba Wins 2020 Writers-in-Exile Scholarship

Maria Saba Wins 2020 Writers-in-Exile Scholarship

School for Writers

Mon, October 26, 2020

Meet thethe recipient of the 2020 PEN Canada-Humber College Writers-in-Exile Scholarship, Maria Saba.

Read More
Industry Insights – Three Questions for Three Leaders

Industry Insights – Three Questions for Three Leaders

Tue, October 20, 2020

We spoke with three industry professionals and heard their thoughts on how the industry is changing and what students can do to keep up and stand out.

Read More

No news at this time.

Program News

Meet Humber Advertising & Graphic Design Graduate, Meghan Vanderstoep

Meet Humber Advertising & Graphic Design Graduate, Meghan Vanderstoep

Wed, January 27, 2021

Meghan Vanderstoep graduated from the Advertising & Graphic Design program in 2019.

Read More

No news at this time.

Every attempt is made to ensure that information contained on this website is current and accurate. Humber reserves the right to correct any error or omission, modify or cancel any course, program, fee, timetable or campus location at any time without prior notice or liability to users or any other Person.

On October 21, 2019, the Provincial Government of Ontario announced the renaming of the Ministry of Training, Colleges and Universities (MTCU) to the Ministry of Colleges and Universities (MCU). Both names may appear on this website.

Admission Requirements

Applicants must meet all the requirements below in order to meet minimum program eligibility. Meeting minimum eligibility requirements does not guarantee an offer of admission. Admission decisions will be available via MyHumber, or by email and mail. Admission decisions will not be released by phone.

Admission selection is based on the following 3 requirements:

  • Academic

    To be eligible for admission, you must possess the following:

    • Ontario Secondary School Diploma (OSSD) or equivalent including these required courses:
      • Grade 12 English (ENG4C or ENG4U or equivalent)
      • Three Grade 11 or Grade 12 C, M or U courses in addition to those listed above

    or

    or

    Mature Applicants

    Diplomas and Certificates

    An applicant is considered a mature applicant if they have not completed secondary school or other postsecondary school, and will be 19 or older as of the first day of classes. Humber will invite you for testing to demonstrate that you meet program eligibility.

    Degrees

    An applicant is considered a mature applicant if they have not completed secondary school or attended postsecondary studies, and will be 21 or older as of the first day of classes. Mature applicants for degree programs will be required to meet course requirements at the U/M level or equivalent.

    College Transfer Applicants

    Diplomas and Certificates

    An applicant is considered a college transfer applicant if they have completed some or all of a college-level credential. Humber may use a combination of secondary school and/or college courses and grades to determine program eligibility.

    Degrees

    An applicant is considered a college transfer applicant if they have completed some or all of a college-level credential. Humber may use a combination of secondary school and/or college courses and grades to determine program eligibility. Applicants must have an overall minimum grade point average (GPA) of 65 per cent in the program. Applicants are required to disclose and provide academic transcripts for all course work completed at the postsecondary level.

    University Transfer Applicants

    Diplomas and Certificates

    An applicant is considered a university transfer applicant if they have completed some or all of a university-level credential. Humber may use a combination of secondary school and/or university courses and grades to determine program eligibility.

    Degrees

    An applicant is considered a university transfer applicant if they have completed some or all of a university-level credential. Humber may use a combination of secondary school and/or university courses and grades to determine program eligibility. Applicants are required to disclose and provide academic transcripts for all course work completed at the postsecondary level.

  • English Language Proficiency

    All applicants whose first language is not English must meet Humber’s English Language Proficiency Policy.

  • International Credit Evaluation

    Canadian citizens or permanent residents with international education are required to provide a WES or ICAS evaluation.

INTERNATIONAL ACADEMIC EQUIVALENCY

Admission equivalencies for Humber depend on your country of study. Please enter your location or choose detect my location to see the requirements for your country below.

Post-Admission Requirements

Once you have been accepted, and have confirmed your offer, you may need to complete a further set of requirements related to your program (Post-Admission Requirements).

Not available

Equipment & Device Requirements

Semester 1, 3

Details and Specifications Minimum Specs Recommended Specs
Students are recommended a MacBook for processing power. 15inch monitor 16gb ram MacBook Pro 15in with 16gb ram or higher. Mouse. Adobe Creative Cloud software.

Contact Information

If you have questions about these Equipment & Device Requirements contact:

Laurie LaBelle, program co-ordinator
416.675.6622 ext. 3089
laurie.labelle@humber.ca

Fees

The 2020-2021 fee for two semesters was:

  • domestic: $3,740.64
  • international: $15,874.00

Fees are subject to change.

Fees by Semester

Domestic Fees International Fees

Additional Costs

Approximately $500 - art supplies, textbooks, subscriptions and printing costs (for two semesters); a home computer is encouraged.

Scholarships

Humber Scholarships

Find out more about scholarships and bursaries that you may be eligible for, visit Student Scholarships.

Humber Bursaries

Bursaries are available for Certificate, Diploma and Degree programs primarily based on financial need, visit Humber Bursaries.

External Awards, Bursaries & Scholarships

Find out more information about external scholarships and bursaries, visit External Awards.

Indigenous Student Awards, Bursaries & Scholarships

Humber offers a variety of bursaries and scholarships for Indigenous students, visit Indigenous Student Awards.

Pathways

Pathways are academic routes that students can take to move from one credential to another.

PATHWAYS OUT TO ANOTHER PROGRAM:

WITHIN HUMBER

View Honours Degree 

Graduates with an overall grade point average (GPA) of 65 per cent or more may be considered for admission. Graduates may then complete the degree with the equivalent of six semesters of full-time study plus a work term.  Successful applicants must also possess:

  • ENG4U or Humber’s WRIT 100 or 200 level course, or equivalent, with a minimum grade of 70 per cent

Admission will be based on availability in the program.

*The advanced standing outlined is a general guideline. Diploma graduates may be required to take courses in lower semesters in order to meet the overall degree learning outcomes.

Apply for this degree starting in Fall >   

$2500.00 Diploma to Degree Transfer Student Scholarship

All students who have achieved a cumulative program grade point average (GPA) of 80% or better upon graduation of their Ontario college diploma will be automatically awarded a one-time scholarship of $2,500 in recognition of their academic achievement at the diploma level.

View Honours Degree 

Graduates with an overall grade point average (GPA) of 65 per cent or more may be considered for admission. Graduates may then complete the degree with the equivalent of six semesters of full-time study plus a work term.  Successful applicants must also possess:

  • ENG4U or Humber’s WRIT 100 or 200 level course, or equivalent, with a minimum grade of 65 per cent

Admission will be based on availability in the program.

*The advanced standing outlined is a general guideline. Diploma graduates may be required to take courses in lower semesters in order to meet the overall degree learning outcomes.

Apply for this degree starting in Fall >   

$2500.00 Diploma to Degree Transfer Student Scholarship

All students who have achieved a cumulative program grade point average (GPA) of 80% or better upon graduation of their Ontario college diploma will be automatically awarded a one-time scholarship of $2,500 in recognition of their academic achievement at the diploma level.

TO A PARTNER INSTITUTION

BA (Hons) Illustration and Design

Humber Graduates who have successfully completed  Humber College Advertising and Graphic Diploma  and who have achieved an overall Grade Point Average of 2.3 or 64%, will be granted Advanced Standing into the Sunderland Programme Ba (Hons) Illustration and Design (Year 2).  Any Humber student wishing to apply to a Sunderland Programme must apply for the Sunderland Programme through UCAS or directly to the University via online.

Admission to the academic programs listed is at the sole discretion of the partner post-secondary institution.

Please contact the institution for detailed admission requirements.

Bachelor of Public Relations and Communication (Nathan and Gold Coast)

Applicants from Humber College who meet the requirements will be eligible for admission to Griffith University (Nathan and Gold Coast) with full block transfer credit, provided all other entrance criteria are met and space remains available in the related program of study.

Admission to the academic programs listed is at the sole discretion of the partner post-secondary institution.

Please contact the institution for detailed admission requirements.

Bachelor of Applied Management

Graduates of any two-year diploma program at Humber Institute of Technology & Advanced Learning, who have attained a cumulative grade point average of 70% or greater will be eligible to enter year three of the four-year Bachelor of Applied Management (BAM) at the University of New Brunswick, Saint John. 

Depending on the diploma program, students may be exempted from study in certain courses and therefore, requested to take alternate courses offered by the Faculty of Business. 

Please note:  Admission to the academic programs listed is at the sole discretion of the partner post-secondary institution. Please contact the institution for detailed admission requirements.

For more information please contact: admissions@unb.ca.

Bachelor of Arts (BA) Honours Advertising

Humber College and the University of Gloucestershire (UoG) have entered into an agreement to facilitate transfer from Humber's Advertising and Graphic Design Diploma program to Level 5 UoG's BA (Honours) Advertising or BA (Honours) Graphic Design.

International students should demonstrate and must provide evidence that they have attained a level of English equivalent to IELTS 6.5 overall with a minimum of 6.0 in writing. Alternative acceptable English Language qualifications can be found at: www.glos.ac.uk/study/international

Students will be expected to attend an Academic Induction preceding entry to the program. Students admitted to the UoG program will pay the appropriate annual tuition fee rate. The definitive fees will be those published here: http://www.glos.ac.uk/international

Students admitted to UoG from Humber will be eligible to receive the international bursary. This award, and its ruling terms and conditions, is subject to change on an annual basis. For September 2020/January 2021 entry, the applicable bursary is £3,000, and will be automatically applied against tuition for successful applicants from Humber. Please note that the bursary is only available to students who are studying full-time at the UoG on campus in the UK, and completing a full degree (not available for distance learning or master's stage students).

Admission to the academic programs listed is at the sole discretion of the partner post-secondary institution. Please contact the institution for detailed admission requirements.

Contact us for more information:

Shandin Rickard-Hughes
International Marketing & Student Recruitment Manager, Americas
srickardhughes@glos.ac.uk

Bachelor of Arts (BA) Honours Graphic Design

Humber College and the University of Gloucestershire (UoG) have entered into an agreement to facilitate transfer from Humber's Advertising and Graphic Design Diploma program to Level 5 UoG's BA (Honours) Advertising or BA (Honours) Graphic Design.

International students should demonstrate and must provide evidence that they have attained a level of English equivalent to IELTS 6.5 overall with a minimum of 6.0 in writing. Alternative acceptable English Language qualifications can be found at: www.glos.ac.uk/study/international

Students will be expected to attend an Academic Induction preceding entry to the program. Students admitted to the UoG program will pay the appropriate annual tuition fee rate. The definitive fees will be those published here: http://www.glos.ac.uk/international

Students admitted to UoG from Humber will be eligible to receive the international bursary. This award, and its ruling terms and conditions, is subject to change on an annual basis. For September 2020/January 2021 entry, the applicable bursary is £3,000, and will be automatically applied against tuition for successful applicants from Humber. Please note that the bursary is only available to students who are studying full-time at the UoG on campus in the UK, and completing a full degree (not available for distance learning or master's stage students).

Admission to the academic programs listed is at the sole discretion of the partner post-secondary institution. Please contact the institution for detailed admission requirements.

Contact us for more information:

Shandin Rickard-Hughes
International Marketing & Student Recruitment Manager, Americas
srickardhughes@glos.ac.uk

Contact Us

Admissions Questions

Domestic Students  

Phone: 416-675-5000
Email: enquiry@humber.ca

International Students  

Contact the International Centre

Want More Info?

Sign-up for more info on Humber, including programs, special events and more!

Program Specific Questions

Laurie LaBelle, program co-ordinator
416.675.6622 ext. 3089
laurie.labelle@humber.ca

How to Apply

Applications to Humber are made through ontariocolleges.ca. Be sure to submit your application by the equal consideration deadline of February 1. You may apply after February 1, however, post-February 1 applications will be considered on a first-come, first-served basis depending on the availability of the space in the program. To check program availability refer to the Campus/Availability listing on Humber's program pages or ontariocolleges.ca.

Admissions Road Map

Apply through Ontario Colleges

INTERNATIONAL STUDENTS

If you’re an international student, you can apply directly to Humber via our International Centre.

Apply through the International Centre

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